{"active_ingredient":["Drug Facts Active Ingredient Benzocaine 5%"],"dosage_and_administration":["Directions Apply a small amount to head and shaft of penis before intercourse. Wash product off after intercourse."],"effective_time":"20160807","id":"0e144306-e60f-4de8-a6cb-70882bd85db8","inactive_ingredient":["Inactive Ingredients Hydroxyethylcellulose, Methylparaben, PEG-8, Propylene Glycol, Propylparaben, Water"],"indications_and_usage":["Uses Helps in the prevention of premature ejaculation."],"keep_out_of_reach_of_children":["Keep out of reach of children Keep out of reach of children. If swallowed get medical help or contact a Poison Control Center right away."],"openfda":{},"other_safety_information":["Other Information Do not use if safety seal under cap is broken or missing."],"package_label_principal_display_panel":["PROLONG product label www.bodyactionproducts.com Distributed by: Body Action Products Lutz, FL 33559 ACTION BODY PRODUCTS Benzocaine Male Genital Desensitizer PROLONG FOR MEN Helps Prolong Sexual Pleasure Lubricating Gel 2 FL OZ (60 ml) PMG Prolong"],"purpose":["Purpose Male Genital Desensitizer"],"set_id":"014000ad-2500-44ee-b593-6f5fe189757e","spl_product_data_elements":["PROLONG BENZOCAINE BENZOCAINE BENZOCAINE HYDROXYETHYL CELLULOSE (140 MPA.S AT 5%) METHYLPARABEN POLYETHYLENE GLYCOL 400 PROPYLENE GLYCOL PROPYLPARABEN WATER"],"version":"1","warnings":["Warnings For external use only. Avoid contact with the eyes. Premature ejaculation may be due to a condition requiring medical supervision. If this product, used as directed, does not provide relief, discontinue use and consult a doctor. If you or your partner develop a rash or irritation, such as burning or itching, discontinue use. If symptoms persist, consult a doctor."]}