{"active_ingredient":["Active ingredients Purpose Potassium nitrate 5% Toothpaste for sensitive teeth Sodium fluoride 0.243% (0.14% w/v fluoride ion) Toothpaste for cavity prevention"],"active_ingredient_table":["<table width=\"80%\"> <col width=\"65%\" align=\"left\" valign=\"top\"/> <col width=\"35%\" align=\"right\" valign=\"top\"/> <thead> <tr> <th> <content styleCode=\"italics\">Active ingredients</content> </th> <th> <content styleCode=\"italics\">Purpose</content> </th> </tr> </thead> <tbody> <tr> <td>Potassium nitrate 5%</td> <td>Toothpaste for sensitive teeth</td> </tr> <tr> <td>Sodium fluoride 0.243% (0.14% w/v fluoride ion)</td> <td>Toothpaste for cavity prevention</td> </tr> </tbody> </table>"],"dosage_and_administration":["Directions do not swallow 12 yrs. & older: Apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. do not use in children under 12 yrs."],"effective_time":"20161012","id":"3eaf2fc1-1645-3546-e054-00144ff8d46c","inactive_ingredient":["Inactive ingredients water, glycerin, hydrated silica, sorbitol, trisodium phosphate, sodium lauryl sulfate, flavor, cellulose gum, xanthan gum, sodium saccharin, titanium dioxide, mica"],"indications_and_usage":["Uses when used regularly, builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contact aids in the prevention of cavities"],"keep_out_of_reach_of_children":["Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away."],"openfda":{},"package_label_principal_display_panel":["PRINCIPAL DISPLAY PANEL - 116 g Tube Carton SAME CLINICALLY PROVEN ACTIVE INGREDIENTS AS SENSODYNE ® PRONAMEL ®† Crest ® SENSI •NAMEL™ NET WT 4.1 OZ (116 g) TOOTHPASTE FOR SENSITIVE TEETH AND CAVITY PREVENTION STRENGTHENS WEAKENED ENAMEL PROTECT FROM ACIDS* scope ® FRESH FLAVOR SENSITIVITY RELIEF GENTLE WHITENING Principal Display Panel - 116 g Tube Carton"],"purpose":["Active ingredients Purpose Potassium nitrate 5% Toothpaste for sensitive teeth Sodium fluoride 0.243% (0.14% w/v fluoride ion) Toothpaste for cavity prevention"],"purpose_table":["<table width=\"80%\"> <col width=\"65%\" align=\"left\" valign=\"top\"/> <col width=\"35%\" align=\"right\" valign=\"top\"/> <thead> <tr> <th> <content styleCode=\"italics\">Active ingredients</content> </th> <th> <content styleCode=\"italics\">Purpose</content> </th> </tr> </thead> <tbody> <tr> <td>Potassium nitrate 5%</td> <td>Toothpaste for sensitive teeth</td> </tr> <tr> <td>Sodium fluoride 0.243% (0.14% w/v fluoride ion)</td> <td>Toothpaste for cavity prevention</td> </tr> </tbody> </table>"],"questions":["Questions? 1-800-492-7378"],"set_id":"95dbbf9c-ddb8-4cdd-9bc3-f60006d991d8","spl_product_data_elements":["Crest Sensi-Namel Sodium Fluoride and Potassium Nitrate WATER GLYCERIN HYDRATED SILICA SORBITOL SODIUM LAURYL SULFATE CARBOXYMETHYLCELLULOSE SODIUM XANTHAN GUM SACCHARIN SODIUM TITANIUM DIOXIDE MICA SODIUM FLUORIDE FLUORIDE ION POTASSIUM NITRATE NITRATE ION"],"spl_unclassified_section":["Drug Facts","Dist. by Procter & Gamble, Cincinnati, OH 45202"],"stop_use":["Stop use and ask a dentist if problem lasts or gets worse. Sensitive teeth may indicate a serious problem that may need prompt care."],"version":"2","warnings":["Warnings When using this product do not use longer than four weeks unless recommended by a dentist. Stop use and ask a dentist if problem lasts or gets worse. Sensitive teeth may indicate a serious problem that may need prompt care. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away."],"when_using":["When using this product do not use longer than four weeks unless recommended by a dentist."]}