{"active_ingredient":["Active Ingredient: Benzocaine 7.5%"],"dosage_and_administration":["Directions: Apply a small amount of ANAL-ESE to rectal area prior to penetration. Wait a few minutes for desensitization before attempting penetration. Proper amount and waiting time will be determined after seferal uses."],"effective_time":"20251110","id":"434a76c7-1c49-2308-e063-6294a90a964b","inactive_ingredient":["Inactive Ingredients: PEG-8, Glycerin, PEG-75, Sodium Saccharin, Flavor, Red 40"],"indications_and_usage":["Uses: Desensitizing Lubricant. Where less painful anal penetration is desired."],"keep_out_of_reach_of_children":["Keep out of reach of children."],"openfda":{"application_number":["M017"],"brand_name":["ANAL-ESE"],"generic_name":["DESENSITIZER"],"is_original_packager":[true],"manufacturer_name":["Novelties by Nasswalk, Inc."],"nui":["N0000185508","N0000175629","N0000184306","M0000728"],"package_ndc":["83608-107-05","83608-107-15"],"pharm_class_cs":["Allergens [CS]"],"pharm_class_epc":["Standardized Chemical Allergen [EPC]"],"pharm_class_pe":["Increased Histamine Release [PE]","Cell-mediated Immunity [PE]"],"product_ndc":["83608-107"],"product_type":["HUMAN OTC DRUG"],"route":["TOPICAL"],"spl_id":["434a76c7-1c49-2308-e063-6294a90a964b"],"spl_set_id":["03b89eed-b433-a263-e063-6294a90a675b"],"substance_name":["BENZOCAINE"],"unii":["U3RSY48JW5"]},"package_label_principal_display_panel":["ANAL-ESE Strawberry Flavored ANAL-ESE STRAWBERRY Exciting New Flavor THE Original Net Weight 1.5 oz. Distributed By: Novelties by Nasswalk Inc, North Bergeb, NJ 07047. WWW.NASSTOYS.COM 1.5 Carton 1.5 Tube Net Weight 0.5 oz. Distributed By: Novelties by Nasswalk Inc, North Bergeb, NJ 07047. WWW.NASSTOYS.COM 0.5 Carton 0.5 Tube 1.5 Carton 1.5 Tube 0.5 Carton 0.5 Tube"],"purpose":["Purpose: Desensitizer"],"set_id":"03b89eed-b433-a263-e063-6294a90a675b","spl_product_data_elements":["ANAL-ESE Desensitizer GLYCERIN BENZOCAINE BENZOCAINE PEG-8 STEARATE SACCHARIN SODIUM FD&C RED NO. 40 PEG-75 STEARATE"],"version":"3","warnings":["Warnings: For External use only. Do not use near eyes. Not for prolonged use. If condition for which preparation is used causes discomfort, or if a rash or irritation should develop, discontinue use and consult a physician. For prevention of premature ejaculation."]}