{"active_ingredient":["Active ingredient Stannous fluoride 0.454% (0.16% w/v fluoride ion)"],"dosage_and_administration":["Directions adults and children 12 yrs. & older: apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. do not swallow children under 12 yrs.: ask a dentist"],"effective_time":"20161219","id":"4403ea0c-d8a0-5d91-e054-00144ff88e88","inactive_ingredient":["Inactive ingredients glycerin, hydrated silica, sodium hexametaphosphate, propylene glycol, PEG-6, water, zinc lactate, flavor, trisodium phosphate, sodium lauryl sulfate, sodium gluconate, carrageenan, sodium saccharin, xanthan gum, polyethylene, titanium dioxide, blue 1"],"indications_and_usage":["Uses aids in the prevention of cavities helps prevent gingivitis helps interfere with the harmful effects of plaque associated with gingivitis helps control plaque bacteria that contribute to the development of gingivitis builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact"],"keep_out_of_reach_of_children":["Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away."],"openfda":{},"package_label_principal_display_panel":["PRINCIPAL DISPLAY PANEL - 119 g Carton NEW! Crest SENSITIVITY TREATMENT & PROTECTION FLUORIDE TOOTHPASTE FOR ANTICAVITY, ANTIGINGIVITIS & SENSITIVE TEETH Relief Within Minutes* Lasting Sensitivity Relief Protects Against Enamel Loss & The Gum Disease Gingivitis SMOOTH MINT TOOTHPASTE NET WT 4.2 OZ (119 g) Principal Display Panel - 119 g Carton"],"purpose":["Purposes Anticavity, antigingivitis, antisensitivity toothpaste"],"questions":["Questions? 1-800-594-4158"],"set_id":"a725e584-0919-4da8-bb04-0de60d536613","spl_product_data_elements":["Crest Sensitivity Treatment and Protection Stannous Fluoride TITANIUM DIOXIDE FD&C BLUE NO. 1 STANNOUS FLUORIDE FLUORIDE ION GLYCERIN HYDRATED SILICA SODIUM POLYMETAPHOSPHATE PROPYLENE GLYCOL POLYETHYLENE GLYCOL 300 WATER ZINC LACTATE SODIUM LAURYL SULFATE SODIUM GLUCONATE CARRAGEENAN SACCHARIN SODIUM XANTHAN GUM"],"spl_unclassified_section":["Drug Facts"],"stop_use":["Stop use and ask a dentist if the sensitivity problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care."],"storage_and_handling":["Other information products containing stannous fluoride may produce surface staining of the teeth adequate toothbrushing may prevent these stains which are not harmful or permanent and may be removed by your dentist this Crest is specially formulated to help prevent staining see your dentist regularly"],"version":"5","warnings":["Warnings When using this product do not use for sensitivity longer than four weeks unless recommended by a dentist. Stop use and ask a dentist if the sensitivity problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away."],"when_using":["When using this product do not use for sensitivity longer than four weeks unless recommended by a dentist."]}