{"active_ingredient":["Active ingredients Potassium nitrate (5%) Sodium fluoride (0.15 w/v fluoride ion)"],"ask_doctor":["Stop use and ask a dentist if: • the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist. • pain/sensitivity still persists after 4 weeks of use, please visit your dentist"],"dosage_and_administration":["Directions • adults and children 12 years of age and older • apply at least a 1-inch strip of the product onto a soft bristle toothbrush • brush teeth thoroughly for at least one minute, preferably after each meal or at least twice a day (morning and evening) or as recommended by a dentist or physician. Make sure to brush all sensitive areas of the teeth. • children under 12 years of age: consult a dentist or physician"],"effective_time":"20141212","id":"49f573f6-300b-4c1a-9189-e1d3775b3935","inactive_ingredient":["Inactive ingredients (Daily Protection) water, sorbitol, hydrated silica, glycerin, PEG-8, isopentane, flavor, cocamidopropyl betaine, sodium methyl cocoyl taurate, xanthan gum, carrageenan, sodium saccharin, sodium hydroxide, blue 1, yellow 10","Inactive ingredients (Gentle Whitening) water, hydrated silica, sorbitol, glycerin, PEG-8, isopentane, flavor, cocamidopropyl betaine, sodium methyl cocoyl taurate, xanthan gum, carrageenan, sodium saccharin, sodium hydroxide, blue 1"],"indications_and_usage":["Uses • builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contact • aids in the prevention of dental cavities"],"keep_out_of_reach_of_children":["Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away."],"openfda":{},"package_label_principal_display_panel":["Principal Display Panel NDC 0135-0518-01 SENSODYNE ® PRONAMEL ® DAILY ANTI-CAVITY FLUORIDE TOOTHPASTE FOR SENSITIVE TEETH DAILY PROTECTION iso-active ® Re-hardens and strengthens enamel. Protects against the effects of acids in: FRUIT SODA WINE NET WT 4.3 OZ (121.6g) 9 OUT OF 10 DENTIST RECOMMENDED BRAND HOW DOES IT WORK? New Pronamel ® iso-active ® transforms into a microfine foam during brushing, protecting against the effects of acid erosion by re-hardening your enamel with daily brushing. SENSODYNE, PRONAMEL, ISO-ACTIVE, and package design elements are registered trademarks of the GlaxoSmithKline group of companies. Best before: see base of can. RECYCLING INFORMATION: Please recycle - when empty. Does not contain CFCs. GlaxoSmithKline Consumer Healthcare, L.P. Moon Township, PA 15108 www.pronamel.com ©2011 GlaxoSmithKline 100810XD Sensodyne Pronamel iso active Daily Protection 4.3 oz label","Principal Display Panel NDC 0135-0519-01 SENSODYNE ® PRONAMEL ® DAILY ANTI-CAVITY FLUORIDE TOOTHPASTE FOR SENSITIVE TEETH GENTLE WHITENING iso-active ® Re-hardens and strengthens enamel. Protects against the effects of acids in: FRUIT SODA WINE NET WT 4.3 OZ (121.6g) 9 OUT OF 10 DENTIST RECOMMENDED BRAND HOW DOES IT WORK? New Pronamel ® iso-active ® transforms into a microfine foam during brushing, protecting against the effects of acid erosion by re-hardening your enamel with daily brushing. SENSODYNE, PRONAMEL, ISO-ACTIVE, and package design elements are registered trademarks of the GlaxoSmithKline group of companies. Best before: see base of can. RECYCLING INFORMATION: Please recycle - when empty. Does not contain CFCs. GlaxoSmithKline Consumer Healthcare, L.P. Moon Township, PA 15108 www.pronamel.com ©2011 GlaxoSmithKline 100807XD Sensodyne Pronamel iso active Gentle Whitening 4.3 oz label"],"purpose":["Purpose Antihypersensitivity Anticavity"],"questions":["Questions or comments? call toll-free 1-866-844-2797 (English/Spanish) weekdays"],"set_id":"e1a80fc7-94a1-4aa3-a232-7be76949169f","spl_product_data_elements":["SENSODYNE Pronamel iso-active potassium nitrate and sodium fluoride POTASSIUM NITRATE NITRATE ION SODIUM FLUORIDE FLUORIDE ION WATER SORBITOL HYDRATED SILICA GLYCERIN POLYETHYLENE GLYCOL 400 ISOPENTANE COCAMIDOPROPYL BETAINE SODIUM METHYL COCOYL TAURATE XANTHAN GUM CARRAGEENAN SACCHARIN SODIUM SODIUM HYDROXIDE FD&C BLUE NO. 1 D&C YELLOW NO. 10 blue and green SENSODYNE Pronamel iso-active potassium nitrate and sodium fluoride POTASSIUM NITRATE NITRATE ION SODIUM FLUORIDE FLUORIDE ION WATER HYDRATED SILICA SORBITOL GLYCERIN POLYETHYLENE GLYCOL 400 ISOPENTANE COCAMIDOPROPYL BETAINE SODIUM METHYL COCOYL TAURATE XANTHAN GUM CARRAGEENAN SACCHARIN SODIUM SODIUM HYDROXIDE FD&C BLUE NO. 1 Blue and Green"],"version":"4","warnings":["Warnings When using this product, if irritation occurs discontinue use. Stop use and ask a dentist if: • the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist. • pain/sensitivity still persists after 4 weeks of use, please visit your dentist Flammable. Contents under pressure. Do not puncture or incinerate. Do not store at temperatures above 120°F. Use only as directed. Intentional misuse by deliberately concentrating and inhaling the contents can be harmful or fatal. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away."],"when_using":["When using this product, if irritation occurs discontinue use."]}