{"active_ingredient":["Active ingredient Lidocaine 5%"],"dosage_and_administration":["Directions Adults and Children 12 years and older: When practical, cleanse the affected area with mild soap and warm water and rinse thoroughly. Gently dry by patting or blotting with tissue or a soft cloth before application of product. Apply to the affected area upto 6 times a day Children under 12 years of age: Consult a doctor"],"effective_time":"20260430","id":"50b50b98-2c0d-965d-e063-6294a90a2908","inactive_ingredient":["Inactive Ingredients Benzyl Alcohol, Carbopol, Lecithin, Propylene Glycol, Tocopheryl Acetate, Water."],"indications_and_usage":["Uses For temporary relief of local discomfort, itching, pain, soreness or burning in the perianal area associated with anorectal disorders."],"keep_out_of_reach_of_children":["keep out of reach of children If swallowed, get medical help or contact a Poison Control Center right away"],"openfda":{"application_number":["M015"],"brand_name":["Dr. Numb"],"generic_name":["LIDOCAINE"],"is_original_packager":[true],"manufacturer_name":["Shinpharma Inc"],"nui":["N0000175682","M0000897","N0000175426","N0000175976"],"package_ndc":["69903-001-30"],"pharm_class_cs":["Amides [CS]"],"pharm_class_epc":["Amide Local Anesthetic [EPC]","Antiarrhythmic [EPC]"],"pharm_class_pe":["Local Anesthesia [PE]"],"product_ndc":["69903-001"],"product_type":["HUMAN OTC DRUG"],"route":["TOPICAL"],"rxcui":["1366789","1366794"],"spl_id":["50b50b98-2c0d-965d-e063-6294a90a2908"],"spl_set_id":["32ab24b4-dcec-4a09-e054-00144ff88e88"],"substance_name":["LIDOCAINE"],"unii":["98PI200987"]},"package_label_principal_display_panel":["Principal Display Panel NDC 69903-001-30 Prompt, Soothing Relief from Painful Burning, Itching and Discomfort 5% Lidocaine Cream For External Use Only Dr. Numb Lidocaine Cream RAPID ABSORPTION Maximum Strength Pain Reliever 30g Label"],"purpose":["Purpose Anorectal (Hemmorhoidal)"],"questions":["Question or comments Contact our dedicated Customer Care at 1-877-786-2001 or email us at support@shinpharma.com"],"set_id":"32ab24b4-dcec-4a09-e054-00144ff88e88","spl_product_data_elements":["Dr. Numb Lidocaine CARBOMER HOMOPOLYMER, UNSPECIFIED TYPE LECITHIN, SOYBEAN PROPYLENE GLYCOL BUTYL ETHER TOCOPHERYL RETINOATE WATER LIDOCAINE LIDOCAINE BENZYL ALCOHOL"],"stop_use":["Stop the use and consult doctor if allergic reaction occurs rectal bleeding occurs redness, irritation, swelling, pain, or other symptoms begin or increase condition worsens or does not improve within 7 days"],"storage_and_handling":["Other information always keep the tube tightly closed store at temperature not exceeding 15 ° C - 30 ° C (59°F - 86°F) protect from freezing"],"version":"8","warnings":["Warnings For external use only When using this product do not exceed the recommended daily dosage unless directed by a doctor do not put into the rectum by using fingers or any mechanical device or applicator Stop the use and consult doctor if allergic reaction occurs rectal bleeding occurs redness, irritation, swelling, pain, or other symptoms begin or increase condition worsens or does not improve within 7 days keep out of reach of children If swallowed, get medical help or contact a Poison Control Center right away"],"when_using":["When using this product do not exceed the recommended daily dosage unless directed by a doctor do not put into the rectum by using fingers or any mechanical device or applicator"]}