{"active_ingredient":["Active Ingredient Lidocaine 10mg"],"dosage_and_administration":["Apply 3 or more sprays, not to exceed 10, to head and shaft of penis 5-10 minutes before intercourse, or use as directed by a doctor. Rub product onto penis until completely absorbed to prevent any unwanted numbing. Wash product off after intercourse."],"effective_time":"20171117","id":"5e33cfd3-5c9a-1a87-e053-2a91aa0ad7a3","inactive_ingredient":["Alcohol Denat., Isopropyl Palmitate, Dimethicone."],"indications_and_usage":["Helps in temporarily slowing the onset of ejaculation."],"keep_out_of_reach_of_children":["Keep out of reach of children. If swallowed, seek medical help or contact a Posion Control Center right away."],"openfda":{},"other_safety_information":["Store at 20º - 25ºC (68º-77ºF). Keep away from direct sunlight. Tamper-Evident: Do not use if tamper-evident seal is broken or missing."],"package_label_principal_display_panel":["LiquidSex MAX Spray Bottle4oz_DesensHim"],"purpose":["Male Genital Desensitizer"],"set_id":"5e33cfd3-5c99-1a87-e053-2a91aa0ad7a3","spl_product_data_elements":["Liquid Sex Lidocaine ISOPROPYL PALMITATE LIDOCAINE LIDOCAINE ALCOHOL DIMETHICONE"],"version":"1","warnings":["For external use only Do not use if you or your partner are allergic to Lidocaine or other topical anesthetics. Premature ejaculation may be due to a condition requiring medical supervision. If this product, used as directed, does not provide relief, discontinue use and consult a doctor. Avoid contact with eyes. Stop use and ask a doctor if you or your partner develops a rash or irritation, such as burning, or itching. If symptoms persist, consult a doctor. Do not spray on broken or irritated skin."]}