{"active_ingredient":["Active ingredients POTASSIUM NITRATE 5% .........................................HYPERSENSITIVITY SODIUM FLUORIDE (0.15% W/V) FLUORIDE ION.........ANTICAVITY"],"dosage_and_administration":["Directions Adults and children 12 years of age and older: Apply at least a 1- inch strip of the product onto a soft bristle toothbrush Brush teeth thoroughly for at least one minute, preferably after each meal or at least twice a day (morning and evening) or as recommended by a dentist or doctor. Make sure to brush all sensitive areas of the teeth. Children under 12 years of age: consult a dentist or doctor."],"effective_time":"20190214","id":"81e044c9-4e50-2639-e053-2a91aa0a295b","inactive_ingredient":["Inactive ingredients Inactive ingredients: Water, Hydrated Silica, Glycerin, Sorbitol, Glycerin, PEG-8, Flavor, Cocamidapropyl Betaine, Sodium Methyl Cocoyl Taurate, Xanthan Gum, Carrageenan, Sodium Saccharin, Sodium Hydroxide, Blue 1"],"indications_and_usage":["Uses When using this product if irritation occurs discontinue use If pain/sensitivity still persists after 4 weeks of use, please visit your dentist Stop use and see your doctor if the problem worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist."],"keep_out_of_reach_of_children":["Keep out of reach of children Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a poison control center right away"],"openfda":{},"package_label_principal_display_panel":["Iso Active Pronamel Can image of can label"],"purpose":["Use builds increasing protection against painful sensitivity of the teeth due to cold, heat, acids, sweats or contact aids in the prevention of dental cavities"],"set_id":"4d88ca09-040a-40c9-b612-034fdd31214b","spl_product_data_elements":["Sensitive Whitening Enamel Guard Fluoride and Potassium Nitrate SORBITOL WATER SACCHARIN SODIUM SACCHARIN POLYETHYLENE GLYCOL 400 SODIUM HYDROXIDE FD&C BLUE NO. 1 GLYCERIN XANTHAN GUM CHONDRUS CRISPUS HYDRATED SILICA COCAMIDOPROPYL BETAINE SODIUM METHYL COCOYL TAURATE ISOPENTANE POTASSIUM NITRATE NITRATE ION SODIUM FLUORIDE FLUORIDE ION Hagelin 622868 Mint Flavor BLUE AND GREEN"],"version":"5","warnings":["Warnings Flammable. Contents under pressure.Do not puncture or incinerate container. Do not store at temperatures above 120 F. Use only as directed. Intentional misuse by deliberately concentrating and inhaling the contents can be harmful or fatal."]}